Mark MacDonald

Director of Sales

Mark bring over two decades of experience in enterprise selling to LAVA. Prior to joining LAVA Mark has held leadership positions including VP sales with SAS-based platform and consulting services. He earned a Bachelor of Commerce degree from York University in Toronto.

Dan Vokey

Business Development

Dan has a dual responsibility at LAVA. He is engaged in the distribution of LAVA’s serial and parallel technology products to the industrial and commercial space. He also manages worldwide sales and business development for Lava’s "Specialty Products Division". Dan has a 20 year record of success in IT channel sales and marketing management with major North American distribution channels.

Natalia Haluszka

Director of Channel Development (Samsung)

Natalia is LAVA’s liaison to our primary channel partner, Samsung. In this capacity, she leads joint partner planning initiatives to drive mutual performance objectives. Natalia provides strategic thought leadership to LAVA’s business strategies and marketing plans and continues to lead a team of marketing professionals. Natalia earned her Master’s degree from Gdansk University, Poland.

Paul Vail

Lead Engineer - Software Development

Paul is responsible for leading Lava’s engineering team in the development and support of LAVA products. His engineering experience includes working with firmware and software in fields ranging from telecommunications to medical to aerospace. Paul has been with LAVA since 2010 and is a graduate of Electrical Engineering Technology at Ryerson University, Toronto.

Irene Sirko


Irene has been with LAVA since 2008 and is responsible for all aspects of financial management at LAVA. Her prior finance experience included a variety of positions with major multi-nationals. Irene has an MBA from Wilfrid Laurier, Waterloo, Ontario, and a Bachelor of Commerce, Accounting and Economics from The University of Toronto.